Introduction About Digital Marketing
About Digital Marketing This is the process in which we promote and grow your business with the help of digital media.Digital Marketing is helping to promote and grow your business on search engine & social media platform. Types of Digital Marketing- There are 2 types of digital marketing - first is Inbound Marketing & second is Outbound Marketing First we will talk about Inbound Marketing , in which we know that we have to target which users and consumers. This marketing includes SEO(Search Engine Optimization), SEM(search engine marketing), SMO(Social Media Optimization), SMM(Social Media Marketing), E-mail Marketing, Content Marketing, Affiliate Marketing & Video Marketing. 1. SEO - This is a process by which we raise our website traffic in terms of quality and quantity. 2. SMO - This is a process in which we represent our business on a social media platform and learn to manage social pages